What is the Master Empowerment Coach Certification (MECC)?
MECC is a transformative, step-by-step certification designed to guide women at any stage of business. Whether you're a beginner or seasoned entrepreneur, you'll rediscover your "why," refine your goals, and build a thriving coaching business from the ground upâlogo, website, marketing, and more.
Gain the skills to run webinars, deliver impactful speeches, and connect deeply with your ideal clients. Beyond business, MECC empowers you to lead with courage, confidence, and purpose, while focusing on women's health, rights, and empowerment. This certification equips you to live fully and leave a lasting legacy.
Our Next Cohort begins March 25, 2025. Join the waitlist now.
Master Empowerment Coach Certification (MECC)
Our MECC program is designed to elevate your consciousness and equip you with the tools to build a successful business in your chosen niche. Through four key modules, woven together like a tapestry building from each other, delivered over 34 live, interactive video classes each year, youâll gain practical knowledge and profound personal growth.
Whether you choose the 12-month full-time or 2-year part-time path, you'll receive expert guidance from Crystal, with the opportunity to ask questions, share ideas, and get real-time feedback in a supportive, empowering environment. Upon graduation, you'll enjoy lifetime access to Crystal's live classes, ensuring you're always at the forefront of womenâs empowerment and business growth.
With the right support, you can achieve your biggest dreams. Donât waitâenroll now and begin creating the future you deserve!
Module One - Our Business
In todayâs world, it's not enough to simply be a skilled coachâyou need to know how to build a business that reflects your unique brilliance. This foundational module will empower you with the knowledge and confidence to create a coaching practice that stands out and attracts clients who need your guidance. Youâll learn to:
- Find Your Authentic Voice and Niche: Discover what makes your coaching practice uniquely powerful. Define your niche, shape your brand messaging, and develop a style that resonates deeply with your ideal clients.
- Create a Magnetic Online Presence: Choose the perfect URL, website platform, and design template to build a website that feels like home to your visitors. Youâll learn how to make every page work for youâturning visitors into loyal clients.
- Design a Client Attraction System: Develop lead generation strategies, create compelling offers, and set up automated email campaigns that keep your audience engaged and eager to work with you.
- Grow Your Social Media Influence: Learn how to expand your reach through social media platforms, build a strong online presence, and engage authentically with your community to boost visibility and credibility.
This module will give you the tools to confidently step into your power as a business owner, setting the stage for long-term success in your coaching career.
Module Two - Our Background
To lead with purpose, we must first honor the journey women have collectively walked. In this module, we uncover the deep-rooted forces that have shaped our identities and the world around us. Through this exploration, you'll discover:
- The Power of Female Archetypes: Understand the essential roles these timeless archetypes play in shaping our behaviors, strengths, and self-concepts as women.
- How History Has Shaped Us: Dive into the historical influences that have defined womenâs place in society, and how this legacy continues to impact us today.
- Patriarchy in the 21st Century: Learn how modern patriarchy affects womenâs empowerment and how we can challenge outdated structures to pave the way for real change.
- Healing the Mother Wound: Explore the profound emotional and cultural imprints passed down through generations and discover how healing these wounds can restore your power and connection to self.
This module will help you lead others with greater awareness, compassion, and strength as we rewrite the narrative for future generations.
Module Three - Our Bodies
To be truly empowered, a woman must feel deeply connected to her body, health, sensuality, and emotions. This transformative module will guide you in creating a vibrant, holistic relationship with your physical and emotional well-being. Youâll dive into:
- Women's Health and Wellness: Explore the unique aspects of women's physiology, nutrition, and wellness, empowering you with the knowledge to support yourself and your body in cultivating optimal energy and vitality.
- Mind-Body Mastery Through Meditation and Breathwork: Learn powerful practices to reconnect with your body and emotions. Discover how meditation, breathwork, and mindful techniques can support not just weight loss, but a balanced and centered state of being.
- Chakras, Energy, and Emotional Vibrations: Gain a deeper understanding of the bodyâs energy systems, exploring how the chakras influence health, emotions, and personal power. Learn how to elevate your vibrational energy to create alignment and flow in your life.
- Healing Trauma and Resetting the Nervous System: Understand the impact of trauma on the body and mind, and discover how to reset the nervous system using techniques like vagus nerve stimulation to foster deep emotional healing and resilience.
By the end of this module, youâll have the tools to cultivate a harmonious relationship with your body, mind, and spiritâempowering yourself and others to live with confidence, vitality, and joy.
Module Four - Our Brains
The brain is not the captain of our ship but the navigator, shaping our thoughts and, ultimately, our reality. In this powerful final module, you will explore the incredible potential of the mind and how to guide yourself and your clients toward lasting transformation. Youâll delve into:
- Neuroscience and Brain Retraining: Understand the science behind how the brain works, and learn cutting-edge techniques for retraining the mind to shift thought patterns, break limiting beliefs, and foster a growth mindset that supports transformation.
- Overcoming Addiction and Eating Disorders: Gain insight into the complexities of addiction and eating disorders, and develop strategies to coach clients through these deeply ingrained behaviors with compassion and empowerment.
- Coaching at High Levels of Consciousness: Explore advanced coaching techniques designed to elevate both you and your clients to higher levels of self-awareness and consciousness, creating lasting and profound change.
- Advanced Work with Parts: 22 Emotional Age Archetypes: Dive deep into the advanced work of emotional archetypes as outlined in The Emotional Edge. Learn how to identify and work with the 22 emotional age archetypes to help clients heal unresolved emotional conflicts and step into their most empowered selves.
By the end of this module, youâll have the knowledge and skills to not only navigate the mind but to lead others in mastering their mental, emotional, and spiritual worlds, unlocking their fullest potential.Â
Our FIRST MECCÂ Graduate of our new program...
"This learning journey brought out every single emotion possible. I went through each lesson as though I was being coached myself. It brought out the worst, the best, and everything in between. I felt overwhelmed at times, especially when I looked at all that needed to be done to graduate, and those days, NOTHING got accomplished. But the days where I looked at the individual lesson as a gift were the days that the lesson got done, done well, and I enjoyed the process. I always say this nowâŚ.
The magic is in the process, not the end result.Â
Itâs so true. I am beyond grateful for this education and have learned so much more about myself and making a difference in the lives of other women without any judgement.
I am more aware of the struggles that come from just being a woman or a different race. I was ignorant of those real-life struggles before taking MECC. It was so eye-opening and revealing. Powerful, powerful work that is so required to truly support women worldwide.Â
My business is beginning a whole new life and chapter for me. I will create a business that is inclusive and life-changing for our sisters in this world. I will work tirelessly to help people realize themselves and love themselves more with less judgment. I will create huge financial success for myself; I know itâs possible; Iâve done it before. Itâs energy, and itâs freedom.Â
Thank you, Crystal, and thank you, Madelaine. I am beyond grateful.
Sent with more love for you than you would imagine."
~ Jill Farren, Master Empowerment & Life Coach, www.JillFarren.com
Why Learning From the "OG" of Empowerment Coaching Matters
With over 30 years of experience, Crystal Andrus Morissette is a global leader in self-discovery and personal transformation. As a best-selling author and communication expert, Crystal has built a thriving business since her 20s. Now, at 53, sheâs ready to share her wisdom on creating lasting success with integrity.
Crystalâs best-seller The Emotional Edge was featured on Oprah.com, and her book SimplyâŚWoman was named one of Canadaâs most transformative reads. Sheâs supported A-list celebrities and everyday women alike, from fitness to emotional empowerment, coining the term "Empowerment Coach."
Crystalâs personal journey includes shedding 55 pounds during perimenopause and feeling better than she has in 20 years. As a nominee for Canadaâs top female entrepreneur, sheâs helped countless women succeed in business.
Enroll now to learn from one of the most experienced and inspiring empowerment coaches in the world!
Crystal is my trusted advisor...
"Crystal has helped me in every aspect of my life, and I feel so appreciative to have her as my coach. For nearly four years, I've looked forward to our weekly calls, knowing that no matter what is happening, whether personally or professionally, Crystal has the right words, and without fail, I always feel better, stronger, and more confident. It's as though her confidence is contagious! I'm so blessed to have such an inspiring, empowering woman in my life."
~ Sacha Mascolo-Tarbuk, Owner of Toni&Guy (over 650 hairsalons worldwide)Â
Klara Maucec, Ph.D., 3x Olympic Competitor, Master Empowerment Coach Certified with the S.W.A.T. InstituteÂ
"Before I met Crystal Andrus Morissette and the S.W.A.T. Institute, the field of coaching and self-growth was a mystery for me.
With my Ph.D. in Microbiology and Natural Sciences and as a professional athlete (I competed in three Olympic games), I was taught that our reality is determined by our five senses and that life just happens to us.
Crystalâs coaching really shook my way of thinking. I know now that we create our reality with our thoughts, emotions, and beliefs and that every year some additional layers are accumulated on our pure and authentic spirit. I realize now that only âIâ am in charge of my life. Crystal helped me remember who I really am, what my needs and deep desires are, along with discovering what fears were preventing me from having the life of my dreams. Starting to speak my truth has had a big impact on my life.
After completing the Master Empowerment Coach Certification (MECC), I told Crystal that I learned more from this program than from all my years at university."
- Klara Maucec, Ph.D, Master Empowerment Coach
Ready to see if MECC is right for you?
Apply Now for Your Discovery Session
Do I have to have already completed PECC to join MECC?
How many hours a week will it take to complete MECC?
Will I need to do another 30 Mentorship Coaching Calls?
What if I can't attend the classes live?
What do I get at the end of this certification?
When are the live classes and what is the year-long schedule?
Look what I'm HOOOOOOLDING!!Â
"I'll confess to you that one of my biggest issues in the past was not finishing what I started. And this certificate tells me not only that I worked hard, learned a LOT, & mastered new skills, but also that I. CAN. SUCCEED. I'm proud of this & thankful for Crystal Andrus Morissette & everyone else who helped me keep going.
If you indulge me for a moment, I'd like to tell you what's happened since I started doing this work (and not just the reading & assignments, but being coached by other siSTARs, & doing The Emotional Edge Course, etc.).
Four years ago, when I started my S.W.A.T. studies, I had been single for 27 years. Everyone kept saying, "Lori get out there & meet people; he's not going to come knock on your door". I was actually quite content being single & decided any relationship would have to be one where we mutually improve each other's lives. It would have to be magical & we would have to accept each other completely. (Stay tunedâŚ)
I'd been working in oil & gas companies for 26 years. I made really good money, but it was boring AF, uncreative, an extremely patriarchal industry whose values I couldn't share. It was very much the same living in Texas (where I'd been dragged from my beloved northern New Mexico when I was eight years old & somehow, I justâŚstayed there).
I decided I needed a change, started looking at "coaching" online, found Crystal & the SWAT Institute, & well, let's fast forward a few years.
The love of my life literally knocked on my door a little over two years ago. (Take THAT, you old naysayers). We're about to celebrate our 2nd anniversary & it's SO GOOD.Â
We got married on a Friday the 13th under the Full Harvest Moon (because magical). I just packed up my last bit of oil & gas work in a box for storage. Just today, I opened the bank account for my coaching LLC. Oh, and we moved to northern New Mexico last year, built a house with a mountain view & have wild horses that drop by sometimes to say hi.
All this to say, I was stuck for a long time. I thought life would never change. And although I started my healing process before I met Crystal, this school & community have been a force behind the incredible changes in my life.
If you're down on yourself for not finishing the course, breathe. It took me four years. It's taken others even longer. Remember, while you're doing this, you're not just preparing for a new career. You're doing life-altering, world-shifting stuff. It takes the time it's supposed to take.
And if you're unsure about doing the Empowerment Coach Certification or the Master Empowerment Coach Certification, just do it. You wouldn't keep thinking about it if you didn't want to do it.
First, you change your life. Then you change others' lives. Then we change the world. And WOW, does it ever need us."
Lori Murray,
Master Empowerment Coach certified by the S.W.A.T. Institute
